93brand was launched back in November 2012.
At the time leading up to our launch, it seemed like there were two extremes available to Gi grapplers: Nice-looking high-priced Gis. . . and low-budget Gis with low-budget looks. So we saw an opportunity to make a product that looks as nice and clean as the higher-priced Gis, while maintaining a more affordable price-tag.
And in true East Coast fashion, we have an affinity for NOGI and wrestling, so we have a steady output of compression gear as well.
AND WHY THE NUMBER 93?
We're a small US company run by New Yorkers.
We, along with most US grapplers, would never have been introduced to Brazilian Jiu Jitsu if it were not for the events of November 1993. When Royce took to the octagon over 20 years ago, I remember watching it on a scrambled PPV channel with my cousins and uncles in the Bronx. As a tribute to the year responsible for introducing the US to grappling, we are 93brand.